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Round the Square

The “Feedback Loop Notebook Project”: satisfying two passions with one purchase

by Kerri | September 9th, 2010

One of the biggest challenges causes and nonprofits face is creating programs and initiatives that resonate with the people they’re trying to reach—especially given the hugely competitive landscape they’re facing today. There are countless charity walks and rubber bracelet offers and “drives” happening every month of the year, and it’s easy to lose track of the things you genuinely want to contribute to, no matter how valuable each cause might be. And they are valuable.

That’s why we get excited when we see an organization doing something new — something that speaks in a unique way both about those they’re supporting, and to the people whose support they’re seeking.

And as a designer, I’ve found a project that definitely speaks to me.

Yesterday, Design Ignites Change, a collaboration between the Adobe Foundation and Worldstudio, launched an initiative to help support its efforts in encouraging students to use design thinking to help solve existing challenges in their communities.

This particular effort—Feedback Loop Notebook—enlisted 25 leading letterpress printers to design fifty notebooks using donated paper from Mohawk Fine Papers (any stock of choice!)

The books went on sale yesterday with a special storefront on Felt & Wire Shop. The proceeds—100%, in fact, which is cause enough to celebrate!—will be used to support the School: by Design youth mentoring program.

Picking one for myself is going to be too hard; I might need three (or seven). But it’s nice to know that indulging in one of my loves—great design—will help foster a similar passion in someone else.

Categories Design, Outside the Square

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